Sunday, 9 August 2009

The Hidden Cost of Setanta's Demise

It occurred to me a couple of times during commentary today that I've lost all interest in the Football League. As we've become increasingly mired in non-league football, I've focussed totally on who we'll be up against rather than what's going on above us.

So I watched BBC's new Football League highlight show with interest; maybe I could start to reconnect with where we hope to be next season.

However, as I watched the usual procession of goals shorn of their context with ambivalence, one thought occurred to me: I can't believe how many clubs have no shirt sponsors.

I wonder if The Conference might have been considerably more successful in attracting shirt sponsors than our betters if Setanta hadn't folded?

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